Baby boomers may be the most affluent and well-housed demographic ever—and they’re reluctant to move. What’s a real estate agent to do? The spring issue of REALTOR® Magazine explores how you can serve boomers as they retire and plan life changes.
Also in this issue: Read the inspiring stories (and watch the videos!) celebrating the National Association of REALTORS®’ 2024 Fair Housing Champions. Hear from peers on how to expand into to new niches and improve your marketing results. And read our special supplement What's Ahead for You? for the real story on the association’s pending settlement to resolve seller litigation.
View the Digital Edition
Read the Spring 2024 issue of REALTOR® Magazine, cover to cover, on realtormagdigital.com.
In This Issue
Despite pent-up demand among millennials, the large baby boomer cohort generally plans to stay in their homes as long as they can. What’s a real estat
With a mom who set the example, and a fierce personal drive, Eve B. Lee has become a legendary housing advocate in Illinois.
Through political advocacy and a long-running radio show, Shad Bogany guides Houston’s Black community to homeownership.
You can help correct the record about the association’s proposed settlement to resolve nationwide claims brought by home sellers.
As a skilled professional, you’ll play a vital role in communicating the truth about upcoming changes to consumers.
Aim for long-term success by being prepared to communicate your worth—but maintaining an openness to buyer and seller needs.
Qualified older Americans may be able to use a reverse mortgage not just to stay in their current home but also to buy a new home.
Being able to discuss capital gains rules on the sale of a home could be invaluable to baby boomer clients.
When an agent puts in the extra hours to become an expert through designations and certifications, helping them promote their continued education coul
Our members will continue to use their skill, care, and diligence on behalf of their clients even during this time of adjustment.