Hundreds of REALTOR® associations participated in the third annual Nationwide Open House Weekend in April. Launched in 2010 by executives at local and state REALTOR® associations, the Nationwide Open House Weekend campaign has become a major consumer marketing blitz to promote local real estate and, of course, the benefits of working with a REALTOR®.
Participation in the event is not mandatory for associations or members; however, AEs say it’s a great way to connect REALTORS® with their clients as a member benefit.
NAR supported the largest-ever national open house campaign this year with national media coverage and a tool kit on nar.realtor that included logos, ideas, and resources for local associations.