With Clients
1. Preempting conflict.
Have an upfront conversation with clients to discuss what you offer as an agent and to understand their expectations. One of the most important skills in real estate is being able to listen and to ask clarifying questions based on what you hear. Ask what hours they expect you to be available and how they want you to communicate with them. It’s your duty, as a REALTOR®, to work in the best interest of your clients. That includes ensuring they’re knowledgeable about a host of details including how the market works, how you get paid, how open houses and tours happen, and how closings work.
2. Confronting conflict.
If an issue emerges, don’t let it fester. Have a conversation to acknowledge the client’s concerns. Ask, “What can I do to make it better? Should we revisit our expectations?” Document decisions to ensure mutual understanding.
3. Managing emotions.
What if a client raises her voice? You can say, “I see you are upset. I want to hear you and address what’s upsetting you.” Suggest taking a break until everyone calms down. Don’t match bad behavior. Be respectful. Find whatever you can within yourself to stay composed.
4. Moving past conflict.
Keep drilling down to what the real issue is. Once that’s clear, address it and move forward. If you can’t, it may be time to respectfully end the business relationship. Direct communication drives it home: “I will never be able to meet your expectations.”
Advice from Stephanie Walker, CRS, PSA, broker-owner, Stephanie Walker & Associates, Kitty Hawk, N.C. Walker also does mediation and ombudsman training for NC REALTORS®.