The course addresses issues of diversity, fair housing, and cultural differences. All three subjects are closely related and have value for real estate professionals who must serve diverse local markets.

Course Objectives:

  • Access and analyze U.S. demographic information to understand the impact of current trends on the real estate industry.
  • Examine cultural stereotypes, assumptions, and biases to increase awareness of such thoughts and attitudes, and learn how to value individual differences.
  • Explain how inclusion is the aim of diversity sensitivity, and how it will increase business and enhance risk management.
  • Communicate more effectively, and provide equal service to clients in their multicultural local markets.
  • Apply and practice the One America Principles and fair housing laws.
  • Build and expand the understanding of cultural differences.
  • Develop professional and sensitive guidelines for working with people of different cultures.
  • Identify personal objectives and review potential strategies to create business plans that include diversity.

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