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NAR expanded the Commercial Marketplace in 2017, providing a more engaging space for commercial members attending the conference. NAR’s Commercial Services team and Xceligent™ anchored the space, interacting with attendees to convey benefits, share key information, answer questions, and conduct live CommercialSearch™ demos. A steady stream of members networked with exhibitors to learn about helpful products, and interacted with staff from the CCIM Institute, SIOR, IREM®, REALTORS® Land Institute, Counselors of Real Estate®, and the Certified International Property designation – discovering education and other resources.
The CommercialSearch™ Learning Theater featured nearly 30 “Learning Breaks” providing attendees with brief educational sessions on topics of interest to commercial practitioners. Other highlights included the “Tag Your 1031” Map, the 2017 National Commercial Awards honoree display, an interactive Plant Globe from CRT Labs, and Michael Bull, of America’s Commercial Real Estate Show, who interviewed thought leaders and subject matter experts live from the “Commercial Red” carpet.