Getting a home ready to sell in any given real estate market can seem like a daunting task for anyone, even a professional home stager like me. When preparing my Connecticut home to hit the market in late June, I felt a bit overwhelmed tackling all the personal items and clutter. While it took some extra motivation and hard work to pack, sell and donate unwanted items, I used my expertise to style a standout property that would grab buyers’ attention.

Here’s what I did to show off my home, which nabbed multiple offers above list price in the first weekend on the market.

1. Ensure inviting curb appeal

Curbside Photo
Photo courtesy: PJ & Company Staging

Two years before selling, my husband and I began to refresh our property’s exterior by updating the original siding with vinyl, adding new shutters and replacing outdoor light fixtures. A few weeks before listing our home, we had our walkway power-washed, weeded and mulched our gardens, and gave a fresh coat of paint to our front door.

Curbside Photo
Photo courtesy: PJ & Company Staging

2. Neutralize and depersonalize

I was ready for a living room update several years ago and subsequently chose a palette and furnishings with clean lines to match my personal style and appeal to future buyers. A neutral foundation, modern sectional, new window treatments, cozy-chic accents and pops of warm colors brightened the space and enhanced its features. Also, while staging, I removed distracting personal collectibles and photos on the desk and shelves.

Before neutralizing

After neutralizing
Photo courtesy: PJ & Company Staging

3. Remove dated wallpaper and colors

This past year, I replaced my beloved red toile wallpaper—which was at least 15 years old—and Country French styling in the dining room with Sherwin-Williams’ French Gray, which made the white trim in the room pop. While keeping the antique dining table and sideboard, I added modern chairs, a natural woven rug, white linen drapes, brushed gold drum chandelier and original artwork to brighten and increase the room’s perceived size.

Dated wallpaper/colors AFTER
Photo courtesy: PJ & Company Staging

4. Simplify and brighten

Since the kitchen eat-in area needed to coordinate with the other rooms, I painted the walls a warm gray and created a more modern rustic look with a large farmhouse dining table, upholstered chairs and a chic industrial-style chandelier. When staging, I simplified the design by removing personal wall art and extra objects that helped make the space feel larger and more inviting.

Before simplifying

After simplifying
Photo courtesy: PJ & Company Staging

5. Help buyers connect

An important transformation was updating the dated sunroom, which had a brick fireplace, brass screen and paneled walls. I had painted them all when we first moved in 27 years ago. I had the wall paneling removed and painted it a soft grey; renovated the fireplace to a neutral, modern style; and added furniture that featured a more open and relaxing, coastal-inspired space. With lots of natural light, a neutral sectional, new flooring and nautical colors, this space is perfect for young buyers with families.

Help buyers connect BEFORE

Help buyers connect AFTER
Photo courtesy: PJ & Company Staging

6. Create a cozy bedroom that’s memorable

Bedrooms are key spaces that buyers connect with. After removing personal items, the owner’s suite and extra bedrooms were painted, decluttered, brightened and styled with a neutral foundation, fresh bedding, colorful pillows, lighting and modern area rugs that showcase the hardwood floors.

Stage Bedroom
Photo courtesy: PJ & Company Staging
Staged Bedroom
Photo courtesy: PJ & Company Staging
Stage Bedroom
Photo courtesy: PJ & Company Staging

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