Home staging can make all the difference in envisioning empty interiors into cozy spaces and turning lived-in places into a buyer’s dream home. Some staging projects only require a few key accessories, fluffing and repositioning to make all the difference, while other projects require more heavy-lifting.

Cheryl Eisen is a New York City-based, luxury home stager and celebrity interior designer and founder of the Interior Marketing Group, an interior design and real estate staging firm, along with Ashley Quinn, vice president of creative services. IMG has included past client famous names to the likes of Jeff Bezos, Kanye West and Kim Kardashian, Chrissy Teigen and John Legend, among others.

Eisen and Quinn share their five favorite home staging tips to upgrade any space—and regardless of price point.

1. Mirrors

Eisen: “First and foremost, mirrors are the ultimate staging secret weapon. They’re incredible for creating the illusion of space and amplifying light. A well-placed mirror can open up a room, making it feel brighter and more expansive, which is exactly what you want when showcasing a home.”

2. Layered Lighting

Quinn: “Incorporate different layers of lighting. Add lamps, overhead lighting, and even picture lighting to make a space feel dramatic and inviting. With the evolution of battery-operated lightbulbs, you can add a light fixture almost anywhere now—even if you don’t have a junction box!”

3. Paint

Eisen: “Fresh paint is another must. There’s nothing like a fresh coat to make a home feel brand new. I always recommend sticking to light neutrals—they create a clean, inviting canvas that appeals to a range of tastes. I avoid bold yellows and blues; they can be too specific and might not resonate with everyone. Instead, think soft grays, warm taupes or creamy whites that highlight the space without overwhelming it.”

4. Drapery

Eisen: “Floor-to-ceiling drapes are a game-changer. When hung correctly, they frame the windows beautifully without obstructing the natural light. By flanking the windows rather than covering them, you can draw the eye upward, making the ceilings appear higher and the room feel more open. Plus, drapes add a softness that will balance out any hard edges in the space, creating a warm and inviting atmosphere that buyers will love.”

5. Strategic Layouts

Quinn: “Reimagine the furniture layout to best showcase the architecture and maximize the space instead of how you might really live.”

View before and after pictures of some of their luxury home staging makeovers.

A Soho Boutique Condo Takes a Modern Spin

Soho Living Room AFTER
Photo credit: Interior Marketing Group

Channeling Hotel Chic

Bedroom AFTER
Photo credit: Interior Marketing Group

A Loft Gets a Contemporary Redo

Loft After
Photo credit: Interior Marketing Group

Stone Edges Get Softened Up

Stone fireplace AFTER
Photo credit: Interior Marketing Group

No Vacancies for This Modern Living Room

SSS Staging Fireplace AFTER
Photo credit: Interior Marketing Group

Dark Foyer Lightens Up Its Mood

Foyer AFTER
Photo credit: Interior Marketing Group

Brighten Up the Vibes

Living Room AFTER
Photo credit: Interior Marketing Group

 

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