The Houston Association of REALTORS® is launching a new national conference designed to help MLSs develop public home listing Web sites or improve existing sites.

Scheduled for June 2 and 3 in Houston, the event, called MLS Cloud 2011, will feature speakers from across the country who operate some of the largest and most successful public-facing listing Web sites, including Curt Beardsley from REALTOR.com, Brad Inman of Inman News, Kristi Graning from RE/MAX International, David Charron from MRIS, and HAR’s own Bob Hale, among others.

Sessions will discuss changing consumer behavior, the ways in which cutting-edge real estate portals and franchises are working to attract consumers, and how to improve the REALTOR®-consumer dynamic. HAR launched its MLS Cloud, which is a Web site directory of public MLS sites, in 2009.

For more on the conference, visit www.mlscloud.com/2011.

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